The January 14, 1957, issue of LIFE magazine (pp.122-123) contained a fill-in-the-blank section of ten public-service messages from the Advertising Council. If you have been reading this blog, you should be able to complete this one below. Sorry no prizes for the correct answer, except self-satisfaction. If you cannot fill in the blanks, well, as a consequence, you will have to read ALL of the blog postings. Good luck!
At the end of the section, readers were told, in part:
There probably isn't a day that goes by that you haven't heard or read at least one of these vital public services messages. Why? Simply because American business, recognizing the importance of these projects gladly donate space in their printed advertising and time from their radio and TV shows to bring you these messages.
The Advertising Council, along with the nation's leading advertising agencies, directs and prepares these campaigns -- free of charge. Not one penny or taxpayer's money is used to pay the cost of this million- dollar advertising.